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FINRA

TURNING FOMO INTO FUNDAMENTALS

There are few words in the English language less likely to raise the pulse than “financial regulatory authority.”

And with the rise of online finfluencers and $$$ FOMO, FINRA wanted to educate novice investors about thinking things through before they invest with impulse. Turns out, financial information gets considerably more interesting when you stop speaking bank and start talking human.  

Directed by Mike Diva of SNL fame, these ads encouraged due diligence when dealing with your own dollaros.